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Effective climate communication tailors messages to audience values, using ________ to motivate action.
- Fear appeals
- Hope-based narratives
- Local examples
- All of these
Answer: All of these
Evidence-based communication: balance urgency with agency, use trusted messengers, connect to local impacts/solutions. Critical for public engagement, policy support. India's climate outreach leverages cultural narratives. [[MoEFCC, NITI Aayog Reports]]