The 'Digital Craftsman' program, launched in 2024, trains traditional artisans in e-commerce, digital marketing, and online storytelling to expand market access.
- True
- False
Answer: True
Digital Craftsman (Ministry of Textiles, 2024) provides artisans with smartphones, digital literacy, and platform access (Amazon Karigar, GeM). Aims to bridge rural-urban market gaps and enhance craft livelihoods.